Director, Communication
Xealth
As the Director of Communications at Xealth, you will own the narrative that defines who we are, what we do, and why it matters. Your work will shape perceptions of Xealth across providers, partners, employees, and the broader healthcare market. You’ll be responsible for positioning Xealth as the leading platform for digital health and connected care, while ensuring alignment with Samsung’s broader health strategy.
You will direct and collaborate with both our external media relations consultant and our marketing agency to ensure all external messaging is consistent, complementary, and impactful.
Duties and Responsibilities:
Strategic Communications & Positioning
- Develop and lead an integrated communications strategy that builds Xealth’s reputation as the provider-centric engine of digital health.
- Craft messaging that addresses industry challenges (interoperability, workforce shortages, cost pressures, value-based care).
- Ensure alignment with Samsung Health’s connected care narrative.
Executive & Thought Leadership
- Support Xealth and Samsung executives with speeches, bylines, podcasts, and panel prep.
- Secure and prepare leadership for high-value speaking opportunities at conferences.
- Partner with marketing agency and external resources to turn data into white papers, case studies, and industry commentary.
Media, Analyst Public Relations
- Oversee media and analyst strategy, with execution handled in partnership with Xealth’s external media relations consultant.
- Ensure consistent messaging, coach spokespeople, and review press materials.
- Manage proactive story development and issues/crisis communications as needed.
Customer & Partner Storytelling
- Build case studies, ROI stories, and benchmarks showcasing Xealth’s impact on providers, patients, and partners in partnership with Xealth’s value creation analyst.
- Collaborate with sales, product, and the marketing agency to translate technical capabilities into
compelling business narratives.
Internal Communications
- Create communication strategies that engage and inform employees, particularly during Samsung integration.
- Partner with HR and leadership to reinforce Xealth’s mission, values, and culture.
Digital & Social Presence
- Oversee Xealth’s owned channels (website, blog, social, newsletters) and work with paid channels (LinkedIn) in collaboration with the marketing agency.
- Use analytics to track and optimize engagement.
Measurement & Reporting
- Establish communications KPIs (share of voice, executive visibility, engagement metrics).
- Deliver reporting to leadership on communications impact and reputation outcomes.
Requirements:
- A passion for improving healthcare through technology
- 10+ years of communication experience
- 3+ years of healthcare industry experience
- Exceptional writing and storytelling skills across press, digital, speeches, and thought leadership
- Strong investigation skills, with an ability to identify value stories and case studies
- Demonstrated understanding of health care business metrics
- Proven ability to keep multiple projects on track at the same time, with a strong attention to detail
- Demonstrated ability to build strong, trusted relationships with colleagues
- Bachelor’s degree or equivalent work experience
About Xealth:
- The Xealth product is a cloud-based digital health platform, enabling clinicians to easily prescribe digital health tools for their patients, monitor their progress, drive usage, and ultimately attain improved health
(with significantly lower long-term health costs). - Xealth spun out of Providence St. Joseph Health (PSJH) in 2017. Investors include Atrium Health, Cerner, Cleveland Clinic, MemorialCare Innovation Fund, McKesson Ventures, Novartis, Philips,
ResMed, Providence Ventures, UPMC and the Froedtert and Medical College of Wisconsin Health Network. - Xealth has been named to the World's Best Digital Health Companies list by Newsweek, awarded gold in the Digital Health awards in 2024 and twice in 2023. In 2023 Xealth was also listed as one of BuiltIn's
Best Places to Work, and one of Fierce Healthcare's Fierce 15 of 2023.
Compensation & Benefits:
Xealth offers a multi-tiered approach when constructing a highly competitive compensation package. The compensation package would include a base salary, bonus, and a comprehensive suite of benefits. The compensation range for this position is $145,000 - $175,000 + bonus for attainment and depending on geographic market.